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What is Customer Segmentation and How is it Used?
From The Buxton Co

Segmentation is one of the most powerful customer analytics tools in marketing, however, it is also the most misunderstood.

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Catering company announces first brick-and-mortar in Hollywood, CA

Edited by Michael Blahy

After a failed business turned into a successful catering company, two knuckleheads take one more stab at a storefront.
With a successful catering company spanning from downtown Los Angeles, all the way to the Westside, partners Mat Yuriditsky and Scot Rogers make a second attempt at brick-and-mortar store.

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Definition “Shopping Center”
by Ron Davis

Owners of a California shopping center have learned the hard way how difficult it can be to properly define the property they lease. That’s true for the present—but even more so for the future. As proof, consider the lengthy conflict ...

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