Balancing AI Innovation and Consumer Trust in Marketing
From The Buxton Co
The integration of Artificial Intelligence (AI) within marketing strategies is accelerating rapidly. According to IBM, 34% of companies were actively utilizing AI in 2022, a figure that grew to 42% in 2023 and is expected to continue rising in . . .
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Shopping Center Landlord Awarded New Trial
by Sara Palmer
Two companies that rent space in a mall owned by PHWLV sued the landlord for negligence in maintaining the fire‑suppression system after a pipe burst on July 8th 2017. Pre‑trial, the Eighth Judicial District Court in Clark County granted partial summary judgment in favor . . .
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Building Customer Trust in the Age of AITrust is one of the top three buying considerations that consumers have, per the 2023 Edelman Trust Barometer. So, it’s no surprise that a survey of 1,000 consumers concluded that more than 80% consider trust a deciding factor . . .
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No COVID rent refund dueFitness sued City Center in order to recover rent paid during the mandatory closure periods of non‑essential businesses to slow the spread of . . .
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5 Lessons the Healthcare Industry Can Learn from the Retail SectorRetailers have long understood how to harness the right mixture of data to unlock a brand’s full potential and really dig into who its customers are and what they want. And as patients continue to become savvier consumers, it’s crucial for healthcare providers to . . .
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Sidewalk precedent set in New JerseyWhat responsibilities do we have to keep sidewalks cleared and in good repair? In New Jersey, it depended on the use of the property, and whether the property did, does or could generate . . .
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A Marketer’s Checklist for Competitive Intelligence TechnologyA good marketing strategy needs competitive intelligence, and good competitive intelligence starts with data, more specifically, third‑party consumer data. Third‑party consumer analytics solutions delve into consumer behavior, preferences, and trends, providing . . .
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Sell me your shopping center!After an oral agreement to sell a property, followed up with months of negotiations and paperwork, does the buyer have the right to purchase the property?
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Embracing the Franchise Model: A Roadmap to Growth for Specialty Health OrganizationsThe aging population, along with the rise of consumerism in healthcare, which demands both convenience and accessibility, have impacted the way healthcare is delivered in the United States. Healthcare franchising, particularly within specialty health organizations, offers a . . .
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Dispute over parking spacesAs part of a project to improve I-70 in Columbus Ohio, Ohio Department of Transportation (“ODOT”) found itself promising to exchange property which didn’t belong to them. ODOT required property belonging to . . .
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